Platform:
Squarespace
Agency:
UpSpring PR
Platform:
Squarespace
| Agency:
UpSpring PR
It quickly became clear that a basic site wouldn’t capture the design needs of a company blending technology and livability. Starting with the senior designer on logo and brand palette creation, I first built a landing page to establish a consistent presence for pursuing deals and PR placements.
Integrating third-party design plug-ins and custom code, animations and interactive sections are woven throughout the site—delivering a polished experience well beyond a typical Squarespace build.
Custom code powers hover animations that create a soft glow, referencing the client’s lighting work, while hover effects reflect their automation technologies.
Custom code powers hover animations that create a soft glow, referencing the client’s lighting work, while hover effects reflect their automation technologies.
Third-party integrations and plugins enable advanced site-wide animations and flexible layouts—mirroring the client’s ethos of operating within a stable system but without being confined by templates.
